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Hololive Production is a virtual YouTuber agency operated by the Japanese company Cover Corporation. Its name derives from Hololive, the company's live streaming service. The agency includes talents who speak Japanese, Indonesian, and English, and they primarily engage in video streaming activities. In December 2019, it was merged with the male talent group Holostars and the music label INoNaKa under the unified brand "Hololive Production."

In addition to functioning as a multi-channel network, the agency handles licensing, merchandising, music production, and concert organization. Its talents include some of the most subscribed VTubers on YouTube and some of the most watched female streamers in the world. A notable feature is that talents from various language regions stream in their own styles and are supported by fans both in Japan and overseas.