Revival of Tsukishirado: Social Media Meets Tradition

In the narrow alleyways of Yanaka, Tokyo, stands a 90-year-old confectionery shop called 'Tsukishirado' (Moon White Hall). Once a gathering place for literary figures, it now sits in shadow as it teeters on the edge of closure. When the shop is inherited by Shirazuki (22), a granddaughter who recently left her position at a Tokyo web marketing firm, she faces an unexpected challenge: how to save a store whose foundation rests entirely on tradition. Shirazuki possesses social media marketing exp